Kenya Meat Commission Jobs – Marketing Officer

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Kenya Meat Commission Jobs Marketing Officer

MARKETING OFFICER (Product development and branding) – Grade KMC 5

Ref: KMC – MO/6/12/2016

Responsibilities for the Marketing Officer Job

  • Develop and deliver a comprehensive product development plan
  • Coordinate and contribute to the development of new products
  • Identifying and coordinate the execution of research projects in support of Commission strategy towards product development/enhancement
  • Research on the changing trends in consumers tastes and preferences in meat products
  • Liaise with the marketing manager to identify the possible market segments and develop new brands appropriately
  • Assist in the development of innovative improvement to existing products as well as the creation of new products
  • Liaise with merchandisers and product outlets to identify the specific needs of the customers to satisfy these needs
  • Developing and managing brands with the aim of maximizing brand profitability
  • Preparing and implementing the annual brand plan
  • Generating brand targets i.e. price, budgets, profit, market share and sales in liaisonwith the Marketing Manager
  • Developing and implementing brand campaigns and new products
  • Monitoring brand performance and initiating corrective action as may be required
  • Ensuring brand marketing spends as per budget
  • Submitting weekly, monthly, quarterly and annual sales reports to the Marketing Manager

Qualifications for the Marketing Officer Job

  • Bachelor’s degree in marketing or related discipline from accredited university
  • Post graduate diploma in marketing
  • Innovative, creative and analytical talents
  • Three (3) years’ experience in developing, launching and redefining products and branding
  • Proficiency in computer applications

How to Apply

If you meet the specified minimum requirements for the positions advertised above, please send your application, current CV, certified copies of your educational certificates and transcripts, testimonials and contacts of at least three referees, current salary and benefits, daytime telephone and email contacts to the address below so as to be received by 14th December,2016. The Managing Commissioner, Kenya Meat Commission, P. O. Box 2-00204, Athi River Email:[email protected] KMC is an equal opportunity employer

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